5x revenue, conversion up 120%
The move: fixed the site’s conversion first, then scaled paid media on what was converting.
Ask me about this caseGrowth that shows up in your P&L.
For ecommerce and DTC brands spending $10K to $1M a month on ads.
I set growth strategy, run paid media and build the forecasts and AI agents that make ecommerce brands grow on margin, not on what ad platforms report.
- 7 YRS ecommerce growth
- 120+ brands grown
- $12M+ ad spend managed
- UK · US · AU clients
How much of your revenue is actually real?
Twenty seconds. The same first question I ask on every call.
Revenue platforms claim
Revenue your ads likely created
Profit after ad spend
Unseen gap every month
Get the full audit, with these numbers
Made on your device from the numbers above. Nothing is sent anywhere.
Paid growth that holds up in the P&L.
Problem, move, result. What changed, how fast, and why it worked.
2x revenue, conversion up to 3x
The move: a testing and CRO programme across landing pages and offers, with spend moved behind the winners.
Ask me about this caseCost per acquisition halved
The move: restructured the accounts, refreshed creative and audiences, and cut spend on what wasn’t converting.
Ask me about this case$1M+ a month in spend managed~80% less manual reporting in AI pilots$120K revenue in 3 months on my own brand
One senior operator instead of a team of five.
Strategy, execution and the systems to run it. Use one, or all four.
Strategy & forecasting
Channel strategy, budget splits and 12-month forecasts finance signs off.
- Budget allocation
- Scenario planning
- Margin-based targets
Paid media
Meta, Google and TikTok run for lower CPA and higher return, $10K to $1M a month.
- Account structure
- Creative testing
- CRO and landing pages
Measurement
Tracking, incrementality and Looker dashboards that show what really drives revenue.
- GA4 and attribution
- Incrementality tests
- Looker Studio reporting
AI agents
Agents that watch your accounts around the clock and draft the next move.
- Anomaly alerts
- Automated reports
- Your team approves
Systems I’ve built
Founder
Built end to end
I build the tools, not just use them.
Cresva
An AI marketing workforce I founded and built. Agents that watch, forecast and act on ad accounts within limits you set. I run it on client accounts.
Visit cresva.aiHello Earth’s Advanced Reporting Platform
Built end to end: automated reporting across Meta, Google Ads, Klaviyo and Shopify in Looker Studio, with carbon tracking.
Read the launchYour accounts, watched around the clock.
Most teams find out something broke when the monthly report lands. My agents connect to Meta, Google, Shopify, Klaviyo and GA4, watch performance around the clock, flag what changed and draft the next action.
- Changes flagged as they happen, not at month end
- About 80% less manual reporting in client pilots
- The agent drafts, your team decides
CONNECTEDMetaGoogle AdsShopifyKlaviyoGA4
CPA up 22% on UK prospecting
Top two ads past 4x frequency since Saturday.
Draft: pause both, move 15% of budget to the new creative set.
Best seller: 6 days of stock left
Shopping campaigns are still pushing it.
Draft: lower bids on it, lift the next two sellers.
Browse-abandon flow up 31% per send
New subject line won. Ready to roll out to the cart flow.
What people I’ve worked with say
Left publicly on LinkedIn.
Steph Fisher
Scaling DTC brands through performance creative
See on LinkedInThank you so much for the incredible brain power you’ve injected into Hello Earth and helped us seriously go from strength to strength.
Charli Ferrand Higgins
People & Purpose at Hello Earth
See on LinkedInShubham Raghav you are such a superstar. Such a pleasure to work with, with an analytical, problem-solving brain like no other! …
Steph Giansante
Growth Director
See on LinkedInLove this Shubham and loved working with you even more. What a hero, here’s to a great ’26.
Credited on a client winPublished case study
“Incredible results for the OceanSaver team, who are making continuous waves. Congratulations to … Shubham Raghav, and the rest of the Hello Earth team for smashing this one out of the park!”
Steph Fisher · OceanSaver TV ad, Hello Earth case study
Credited on a client winLinkedIn post
“Our strategy for Comfy Koalas spans acquisition and retention, working alongside … Shubham Raghav on their account is an absolute pleasure.”
Steph Giansante, Growth Director · Comfy Koalas Eco Nappies
Research & writing
Research
LinkedIn
The thinking behind the work.
Proof of Write
Research I publish on cresva.ai.
Read the researchNotes from the work
Where I post about growth, measurement and AI agents.
Follow on LinkedInHow it works.
- 01
Gap call
Free. Bring your spend, ROAS and margin.
- 02
Audit
Tracking, margin by channel and a forecast. 10 days.
- 03
90-day plan
What to cut, what to scale and what to build.
- 04
Run & report
Weekly decisions and AI alerts on your accounts.
Is this a fit?
Good fit
- $10K+ a month on ads
- Margin data available
- A founder or CMO who wants profit, not vanity ROAS
Not a fit
- Pre-launch
- Under $10K a month on ads
- Looking for someone to just run the ads
Start with the truth, then scale it.
Three ways to work. Every engagement is scoped on a call.
Growth audit & forecast
Fixed scope, 10 days. Tracking, margin by channel, 12-month forecast. Fee credited if you continue.
- Tracking and attribution check
- Margin by channel
- 12-month forecast and budget
Fractional growth lead
Monthly, 3-month minimum. Strategy, paid media, weekly decisions, AI alerts.
- Strategy, budget and channel plan
- Paid media run or overseen
- Weekly decisions with your team
- AI alerts on your accounts
AI agents & reporting
For teams losing hours to reports.
- Agents on your own accounts
- Automated reports and alerts
- Looker Studio dashboards
Questions, answered.
Anything else, ask on the call.
How do you charge?
Fixed per project or monthly, set on the call once I’ve seen your numbers. Clients typically spend $10K to $1M a month on ads.
Can you work in our time zone?
Yes. I work remotely with UK, US and Australian clients, in their hours.
Do you run the ads or just advise?
Either. Some clients want me hands-on in the accounts, others want strategy for their team or agency.
What do the AI agents connect to?
Meta, Google, Shopify, Klaviyo and GA4. They watch performance, flag what changed and draft the next action for your team.
Do you work with agencies?
Yes. Today I lead growth strategy for a UK agency’s consumer brands and run paid media for agency partners.
Let’s find your gap.
Every engagement starts with a call. Bring your spend, ROAS and margin, and we’ll look at where the gap is.
